Marketing Design Professional
Work
Experience
May 2022 - Present
Digital Marketing Manager
Interpretek
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Create and manage content for four social media accounts to increase brand visibility and engagement
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Develop and execute comprehensive marketing campaigns, including social media and email blasts, to drive sales and engagement for interpreter education courses
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Designed and implemented marketing materials for various locations across the U.S., ensuring consistent branding and messaging
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Led the development and execution of targeted email campaigns while maintaining a contact list of over 10,000 customers and contractors
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Played a key role in recording, editing and implementing a series of high-quality interpreter training videos
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Spearheaded the redesign of the corporate website to enhance user experience and content accessibility
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Supervised and mentored the marketing assistant, providing training and guidance to support their professional development
April 2016 - April 2022
New Media Marketing Specialist
Liberty Pumps
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Developed engaging graphics, videos, and post content to increase social media presence on 5 platforms
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Organized and managed company events while capturing high-quality photographs to create compelling marketing and social media content
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Designed brand identifying creative materials for digital, print, and video outlets
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Managed and maintained four websites ensuring all content was up-to-date and aligned with brand standards
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Improved internal and external templates to enhance brand consistency
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Collaborated with the marketing team to implement a digital assets library
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Regularly designed, scheduled, and maintained internal communication through digital signage displays
January 2016 - April 2016
Temp
Paychex
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Setup client HSA accounts
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Deposited weekly installments to client accounts
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Worked with a team to reduce account setup backlog
Social
Media
Platforms
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Facebook
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Instagram
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LinkedIn
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X (formerly Twitter)
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YouTube
Tools
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CoSchedule
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Meta Business Suite
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Google Analytics
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Bitly
Education
August 2012 - December 2015
Canisius College
Bachelor's Degree of Science
Digital Media Arts with dual major in Communication Studies
Skills
Design
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Adobe Illustrator
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Adobe Photoshop
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Adobe InDesign
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Adobe Express
Video
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Adobe After Effects
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Adobe Premiere Pro
Photography
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Canon camera
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Adobe Photoshop
Web
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HTML
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CSS
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WordPress
Microsoft Office
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Word
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PowerPoint
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Excel